Coca-Cola Company Presentation

 Coca-Cola Company Presentation Article




Created by:

Gabrielė Sakalauskaitė - President

Giedrė Žėkaitė - Industrial Officer

Vytautas Žukauskas – Chief Executive Officer

Jurgita Šunokaitė - Lender

Gediminas Urbanavičius - Chief Administrator

Checked by:

Dulk? Šemiotienė

Kaunas, 2012



Activity attribution4

" The Coca-Cola Company” history and development4

Subdivision, actions, administration structure11

Employees, area and partners12


Expertise development14


Rewarding employees14




The businesses turnover17

Job Development18






Aim is usually to present companies activities, expecting to of broadening our english vocabulary for specific uses and be able to use it in our long term work. We have chosen the ''Coca-cola'' since it is well known around the globe by it is customers. There are lots of pros and cons in the company.

Activity attribution

" The Coca-Cola Company” background development

Neighborhood, activities, supervision structure

Employees, region and partners


Talent expansion


Rewarding employees



Around the world Known Business

Coca-Cola is world wide noted company and has a extended history. Company has a name brand that retains its own respect in the world industry. Through their long background familiarity they will got this kind of professionals that are very skill full and experienced. Manufacturer Image

Brand image is incredibly high through the world. It is so famous that nearly every on knows about it. This develops so strong graphic that also has a great impact on the corporate and business image as well. It is scored as the world's primary cold drink and is popular for its internationally well known manufacturer. Brand Setting

This top of the mind technique leads the consumers to not forget the product as well as position the product as number 1. Positioning strategy is the real strength with the company as it contributed a lot in the accomplishment of the business. Quality

The product top quality has increased due to improved quality of packaging plus the ameliorated liquid in comparison to its competitors. Consistency in the functionality will leads to the quality management. Coca Coca-cola Company manages its quality through out the earth very well. Training and Creation

Company provides its staff training which helps those to cope up with existing demands as well as is targeted on employees' development programs which usually helps these to meet their very own future requirements. They understand if their employees are happy and motivated in that case ultimately it will show while quality and innovative products.


Flavor Differentiation

Coca Cola is not being good in differentiating its preference from other brands like Soft drink. Rarely a small number of consumers can easily identify its taste coming from Pepsi. This kind of thing has a negative effect and buyers feel not a problem in moving over to Soft drink because of taste. � Health problems

The company makes products that are not considered " healthy”, the top portion of their beverages happen to be high in glucose content, as the planet's waistline keeps growing, people are going to eventually look towards healthier alternatives. Many types of drinks are unknown

Many beverages that they create are extremely well-liked such as Coke and Sprite but this company has roughly 400 diverse drink types. Most are unknown and seldom seen intended for available order. These beverages do not likely taste negative, but are rather a result of low profile or low existent advertising and marketing.

The companies proceeds

In 2010, The CocaCola Company's turnover was $35. 119 billion. Firm suffer the loss and take-offs, but its name still maintains a good reputation.

Career Advancement


New Markets

Believe it or not Coca-Cola keeps having markets to conquer. In the usa 403...

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